We are a small, dynamic, growing consulting agency that advises and supports online shop owners in optimizing their online shops and marketing. We focus 100% on Shopify as a shop platform and are Shopify experts. Our customers are mainly niche and independent online shops, i.e. very small teams of 1-5 people, partly with background from the stationary trade. However, in the future we would also like to address somewhat larger customers, potentially investor-financed online shops.
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The name Tante-E is based on the term "Tante-Emma-Laden" (a German term for small kiosk-like grocery shops each neighbourhood had around the corner, run by a single person or family where familiarity and personal relationship were big part of the shopping experience. With the growing and expansion of larger supermarket chains this type of grocery shop does almost not exist anymore in Germany). Tante-E aims to build a bridge between this association of "Tante-Emma-Laden" and e-commerce. Like the old corner shops, Shopify shops are run by individuals and have to prevail against the big competition. We at Tante-E would like to support them and transfer the personality, closeness and personal relationship known from the corner shop into our customers' e-commerce and shops.
We do not yet have a concrete idea what the logo should look like, but we would like to have the Tante-E.com in the logo. On the one hand it should represent the professionalism and modernity of us, but at the same time the passion and also personality and personal closeness & relationship for what Tante-E is all about.
Our current website can be found at http://www.tante-e.com
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