The logo is just the beginning. We will need an entire identity system and graphics for our product offerings, a website, marketing materials.
Please check out the PDF (full creative brief)
Some thoughts on tone/feel of logo: bright, optimistic, bolus that powers people to live amazing lives, lifestyle badge, powerful boost of great energy - working for you, something you're drawn to and attracted to
I tend to like marks and am an abstract gal myself. It's about a way of living. I think it should be a badge that can appear on things - something cool. Life powered by Savory Living kind of thing.....
There will be a tagline - I'm probably going to have 2 versions. Would love to see how the logo looks with and without a tagline. Working taglines: v1: Good food decisions made easy; v2: coaching. food guides. prepared meals.
Thanks for lending your talent and creativity to our team! We're looking forward to seeing your interpretations and ideas!
Some samples of logos we like: