Bring our logo from tacky clip-art to a professional brand

Bayou Forest Products

We buy and treat lumber products and sell them to a variety of customers (private and governmental) for a variety of uses such as railroad bridges, piers, boardwalks, railings, foundation systems, etc.

I'd like to explore the following colors:

Greens: Growth, harmony and success.
Dark neutrals: Formality, mystery, exclusivity and luxury.
Aquas: Empathy, compassion, clarity and precision.

Our logo for years has been a clip art-esque/cartoonish alligator. If you can keep an alligator in our logo in a more stylized/simple/aesthetically appealing way, then great! If not, some themes could be a pine tree or forest, bayou/swamp (we are based in southern Louisiana), cypress trees, wood grain, etc. It should have the feel of an established, well trusted company. We don't have a specific expectation for our logo, so feel free to be creative.

Attached is our current alligator logo which demonstrates how desperately we need a new design.

If you have any questions, feel free to ask.