A fabulous logo!
Aim for it to be contemporary, smart, clean and crisp.
Main emphasis on the SHOT with Cafe may be underneath and less significant.
The logo will be used for signage outside on a sandstone post 1m x 30cm + on all other material - website, biz cards, menus, function info etc etc
The inspiration for the SHOT name comes from the Army base heritage (x officers mess room) and a SHOT of coffee....as the locals are really into quality coffee.
We hope to get people to say let's go for lunch at SHOT.
I'm just going to SHOT to grab a coffee....
We are not really into colour...may be browns, silvers, blacks, charcoals, greys (gun metal grey could be good) ?????
No busyness or much detail just the words no images unless u think it really works?...
The look and feel = smart, bold, less is more, cool, stark, modern but not too edgy, fresh...not soft but strong....in between feminine and masculine
Block letters i'd say rather than flowing...not at all busy - but very very simple.
To set the scene - the location is a stand alone heratige building, bushland and park surrounds with stunning harbour views. We will create our SHOT brand with in all this.
The files we need are:
Print file format - ai (CMYK)
Web file format - jpeg & layered.psd(RGB)
Have fun!! and thankyou from SHOT Cafe.
We havent set it up yet - we get the keys next week and are very excited.