Elegant - Classy but not ornate
Real – My work is real not fake
Art – I make art out of life
Charismatic – People like me -
Warm – I am a warm person –
Simple – working with me is easy
Current – My work is contemporary - not fad driven
Approachable – I’m within your grasp
I photograph weddings for people with a pretty decent amount of money – While most of my clients are young, the people writing the checks are older and more established. I have to be able to appeal to young couples but seem reputable to old money.
My philosophy in business is to keep it simple and relaxed but at the same time maintain a level of professionalism that is appropriate and makes people comfortable having me be a part of their wedding day (a fairly formal event).
I am a guy – My photographs and general aura are a bit masculine – My target audience is female – My goal is to balance the personality of me and my company with my target audience – If I have to lean one way I’d lean towards representing me slightly more than my target audience.
List of Brands I like:
Here is a list of the major players in my area. I compete primarily against these companies: