AimAktiv is a new brand for a range of health supplement products. The target audience are all the people that aspire to stay fit, healthy and beautiful for as long as possible.
The logo is for a new brand that will be selling health supplements (mostly in a form of a powder) so it's not easy to have the product translated into a logo.
What I would like from my logo is to represent movement and dynamism. The name of the brand: AimAktiv needs to be part of the logo. I'd like to see some attractive and unusual letters (still they should be able to read easily by an average person) with an original symbol representing dynamism or activity. It could be a symbol representing a person/people or totally something abstract.
As to AimAktiv - it doesn't need to be written in a single like, it could have Aim above the Aktiv (with an icon in the middle) or AimAktiv in a form of a circle or an arch with an icon inside, below or above.
It would be fantastic if it was possible to create a sense of depth, kind of 3D effect.
The products will be sold on-line and I will need to able to incorporate the logo to a label as well, so it needs to be something that will look attractive in a printed form.
The products are for both gender adults, well educated, busy professionals, taking care of the physical state as well as slightly older people (40-60), also they are the type of people that look for high quality products and they care about environment.
If you would like more information / clarification please ask me.