We are a multi-site church located in South Florida. Our mission is to change lives by connecting people with Jesus Christ. Three elements are important in this. We want people to Grow, Connect and Serve. We have a strong emphasis on serving our community and those less fortunate around the world. We are definitely a Christian church. Our services feature a more causal and relaxed atmosphere, contemporary music and life-related teaching.
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Our target audience is the community around us. Being in Palm Beach County, Florida, our audience tends to be somewhat diverse with cultural influences from the Caribbean, Central America, New England and more. Our audience tends to be younger families.
We need a logo that will communicate who we are. It will be used on our signage, website, letterhead, etc. It will give a first impression to many people about what is important to us. We want it to be inviting to people. We want designers to have creative freedom, but something that reflects our commitment to Christianity (such as a cross) and our commitment to the community/world would be preferred. Font style and lettering should reflect a sense of accessibility and openness. It should feel inviting not exclusive, creative but not too edgy.
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