Red Dot Investments assists in the funding of small to medium commercial and hard money loans in the range of $500K up to $8 Million. We are a company that in essence, connects people and companies who need money (commercial loans) with lenders who can provide the money.
Our target audience is, ultimately, construction companies, commercial property owners and any one who needs a loan for either purchasing or renovating commercial property. However, we initially get in contact with these types of individuals through the referral of other people who we market to. These people we market to include property managers, other commercial brokers, commercial lenders, and banks (small to medium sized banks).
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The logo examples provided is a taste of what I want for my logo. I want something that looks fairly modern and yet simple so as not to overwhelm the viewer. It also should incorporate the name of the company in the logo, however I do not want the name to overwhelm the logo either. I want the name to be a small part of the logo and a graphic to be more of the focus of the logo. Also the graphic, or picture, should be related to the company name more and not to who I market to and work with, or even in some way, not even related to what my company does. I also want a logo that is unique so it will stick in people's minds. Also the fact that I put in the company description as my company being in the category of mortgage and real estate, I also consider my company to be a financial company, of sorts, or at least in that category. So that gives a couple of different 'classes' of business types to consider when making the logo.
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