I want final editable files in Photoshop. Along with an all whit and all black version.
I am open to your ideas. But I was thinking 'SimpleFit' would be one word with two capitals. I am not sure if 'Over 50' should be a stamp at an angle overlapping the 't' in Fit or words under SimpleFit.
I also want some kind of an icon that symbolizes fitness, trust, science. I am open to what that might be but 3 octagons come to mind for science. Maybe something that says old to new. Maybe a SFO50 emblem. Or 'Over 50' on a weight plate or kettlebell.
I REALY WANT IT TO BE CLEVER! Like an icon that incorporates into the type. Or A kettlebell or weight that has space in the middle that becomes something else. Like the center of a kettlebell is an old face or something else that relates to my concept. Somethings you could use are a kettlebell, dumbbell, weight plate, battle rope, muscle, older face, something that symbolizes old to new or renewal,
I want this to immediately readable and the viewer should know exactly what it is.
It should work well as a website logo and on a door.
I want it to be creative and original.
It should appeal to men and women over the age of 50.