Muscle for Hire. We are 3 cousins who have started up an odd jobs business. My background is personal training which is partly behind my incorporating "muscle" into the name. Our tag line is; Young Muscle, Old School Hustle. We are eager to take on any task a client throws at us - Chiefly landscaping and yardwork , but really any tough, heavy job that needs to be done. We are young- mid 20's to mid 30's. Hard working but fun loving. We want to convey as much of this as possible in our logo. Our willingness to work and word hard. And fast. And the advantage of our youthful energy.
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We are targeting women who need heavy lifting or tough jobs done. Executives who do not want to break a nail, get a splinter or get their manicured hands calloused. ;) And general contractors who can refer us to homeowners who fall into the two previous categories. These markets may not know how to perform some of the services we provide but more often than not they just don't WANT to, and thats fine. That's where we come in!
Basically we want a client to see our logo and want to BUY a shirt from us! We're cool cats and we NEED our logo to be cool too!
1. Must be cool, sexy and masculine.
2. Must exude confidence. Have a little swagger to it!
3. Something to do with muscles. perhaps a torso? maybe just an arm?
4. Clear type, simple bold. I'm a fan of retro artwork. Not necessary but something reminiscent of the 30's to 60's might be cool. James Deanish, Rat Packish etc. Again NOT NECESSARY but I'm, attaching a picture of this style for your reference that might be really cool.
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