Marc&Bennett tuvo su nuevo logotipos a través de un concurso de diseño:
Crayon needs a new logo
Hecha un vistazo al concurso de Logotipos de Marc&Bennett
Diseño de inspiración
Law school is a dreary, colorless place. An incessant grey haze looms over students as they shuffle around the corridors, heavily laden by trial briefs and books. But in this monochromatic setting, two bright spots stood out among the rest: Marc and Bennett. At a presentation, Marc once complemented his dark ensemble with a bright yellow watch - Bennett took note, as the color seemed to radiate the whole room. Likewise, Marc quickly identified Bennett when the latter flared up his earth tone boots and emblazoned the halls with red laces. They finally met one another in 2011, and as the two got to know each other they kept returning to how they first recognized their mutual sense of style. They realized that even the most conservative of outfits, with a slight tweak of color, can make a bold statement. They held on to that belief and sought to create a brand that capitalizes on it. Thus, Crayon was born. Crayon will offer an array of men's fashion accessories, including colored shoe laces, socks, ties, etc. With Crayon, the consumer will be able to take an otherwise traditional outfit and color it with distinction. To wear a Crayon product is to make a subtle, yet powerful statement, so that whether you’re in a law school, a corporate boardroom, or a black tie affair, you won’t have to sacrifice tradition or class to stand out. With even the smallest dose of color, you can dress the part while still showcasing your sense of fashion. As Marc and Bennett say: “don’t paint in broad strokes, color within the lines.”
Tipos de logo a explorar
Estilo de diseño
In our current logo, the Crayon text is accented by a red shoe lace. This is because our first major product will be colored shoe laces for men's dress shoes (see attached files). Furthermore, the red lace in the logo incorporates two white stripes on the tip of either end because our actual laces have two white stripes on each tip - the two white stripes is a part of our brand recognition. Because we will use two white stripes on our products (i.e., the tips of the shoelaces), the designer may want to incorporate two white stripes in the logo (again, to help build brand recognition). However, this is not a requirement. Although we like our current logo, we wanted to try this service to see if any designers can take it to the next level. We encourage the designers to depart entirely from this logo if they feel inspired to do so. As you can see, the current logo incorporates a red shoe lace which could theoretically stand on its own (independent of the rest of the text) as an abstract symbol. However, one of our concerns is that this "abstract symbol," as it currently exists, is too abstract and ultimately meaningless. We would love for a symbol or icon to be incorporated into the text which actually has meaning behind it (connected with the brand), and ultimately could be used independent of the rest of the text.
Toda categoría de diseño tiene precios flexibles para todos los presupuestos. Logotipos comienza en $299.
Derechos de autor completos con archivos listos para producción para impresión digital y / o impresión.
Todo comenzó con un brief de diseño.
Una guía rápida e interactiva le ayudó a comprender su estilo de diseño y capturó exactamente lo que necesitaba en su logotipos.
Diseñadores de todo el mundo presentaron su magia del diseño.
entradas de diseño
Marc&Bennett colaboró con diseñadores para refinar sus ideas
Califica los diseños
Cuando entran las entradas de diseño, puedes calificarlas para que los diseñadores sepan lo que estás buscando en el diseño de tu logotipo.
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Y luego ... ¡seleccionaron un ganador!
Evaluaciones del cliente
We needed a logo for a new civic engagement app and Misterious did an excellent job. Always available for suggestions and changes. I highly recommend working with this designer.
En el camino, se encontraron con muchos diseñadores talentosos ...
Creemos que los concursos son una forma súper divertida de obtener diseño.
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