Thank you in advance for your submissions!
We would like a new logo for our course, Ace the Pitch, being offered under the Martafy! brand umbrella. This is an online course that teaches people how to create and deliver insanely great presentations that get results.
Below we've attached a picture of Marta - the creator/owner of Martafy! and Ace the Pitch. It is a good representation of her style and the overall feel, emotion and energy we'd like embodied in the logo.
We’ve put together a Pinterest board of logo’s we LOVE, along with an explanation at the bottom of each post of exactly what we love about each one:
Please interpret this brief as you see fit. It is simply a starting point, feel free to get creative.
A few useful links to give you an idea of the essence and energy of our brand:
Please watch the opening of this video to see the current Ace the Pitch logo in action. This represents well the overall “energy” the new logo should have: https://www.youtube.com/watch?v=17izhwKw0F8
And please see this opener to get a sense of the Martafy brand in action: https://www.youtube.com/watch?v=Hst-JOlbAj4
The logo should look like it belongs as part of the Martafy family. I’ve included the Martafy brand spec page as inspiration and reference. It does not need to be followed exactly.
The "ace" in Ace the Pitch represents someone who has reached a certain standard of excellence (like a pilot "ace") - people who take our coarse become part of an elite group that are able to nail their pitch or presentation every time.
Adjectives to describe the new logo:
the sense of “YES! I nailed it!”
Things we do NOT want:
initials as a mark (though using a mark in the logo is okay if you have a great idea for one!)
nothing that looks futuristic or techy
we are not sports oriented
no shape of spade in the logo (was a good thought, but ultimately doesn’t work)
As a quick reference, the 3 brands that we think do branding really well are Virgin, Apple and Mini-Cooper.
We are also looking for an ongoing relationship with a graphic designer and would be interested in developing that with the winner of this contest. Our immediate need would be social media ads and banners for the launch of this course.