"Instead of sending flowers that will wither and die within a few days, send a Memory Tree that will be cherished for years to come."
Memory Trees is an eCommerce business that enables people to create special moments in the lives of those they love through unique and thoughtful gifts.
The primary product is a beautifully packaged tree gift box that is shipped to the recipient with instructions on how to plant the tree outside. Once planted, the tree serves as a long-term living memorial to the person or the event it symbolizes.
Occasions where someone would give a Memory Tree:
Sympathy gift to honor the death of a loved one
Sympathy gift to honor the death of a pet
The primary customer is a woman, married, between the ages of 35-55, who likes to give unique and thoughtful gifts. She takes great pride in selecting the perfect gift for each person in her life. She goes to great lengths to be thoughtful and give unique and creative gifts. She pays very close attention to detail and the things that her friends and family members enjoy to give her ideas about what they will like. She feels there is nothing better than the reaction she witnesses when she is able to deliver the perfect gift.
She is very classy and has great taste. She dresses very well, likely in name-brand clothing. Her home is decorated very well. She is very organized and likes to plan ahead. She does a lot of online shopping and likes gift websites such as Uncommon Goods.