I like clean, feminine designs with beautiful fonts... generally sans serif or script (although I love the Villa Anna logo I selected). Some themes that would work - growth (trees more so than arrows and charts), nurturing, automation, time, freedom, simplicity. I've chosen a lot of black and white logos but definitely want some color.
Please nothing corporate looking - this is a feminine brand. Should be flowy and organic... not hard and business looking.
I really LOVE the way the Bower House logo - I want Marrs Marketing all on one line with a colorful image above... incorporates several complimentary colors as well as different shades of grey which would allow me to incorporate an accent color into my website. I really like the depth of those particular colors - I want something feminine but still with impact. Nothing pastel or washed out.
Here is a color palette I LOVE for you to work with: http://akulakreative.com/wp-content…alette.jpg
Also, this will be on a white background so the color needs to be part of the actual logo, not the background. NOT looking for a white logo on a color background.
I want my site visitors and subscribers to feel like this is less about "selling" and more about "nurturing" their clients through the buying process - about building strong relationships through automated processes.