Nomader has one compelling mission: outfit the traveler to make their experience as hassle-free and enjoyable as possible. Drawing on our resources and inspirations from around the globe, we set out to provide premium travel gear that’s innovative, stylish, and durable.
“Nomader” was inspired by the modern-day term “Digital Nomads”, a fast growing population of location independents who use technology to perform their jobs while experiencing a globetrotting lifestyle.
Who is our target audience? We serve travelers of all forms - from weekend warriors to digital nomads, with a focus on the millennial generation, aged 18-36 (as of 2015). Millennials believe passionately in work-life balance and take all the vacation time they can. Millennial travelers aren’t doing the typical sun-and-sand vacations or visiting touristy cities. Instead, they’re adventurous, looking for more remote destinations. They’re all about convenience and personalization. They make fast decisions, and expect fast, quality service.
What are our unique qualities? We provide premium travel gear that’s innovative, stylish, and durable.
How is the brand supposed to make you feel? Inspired. Secure. Accomplished.