We have not launched this brand yet - but it will be an eCommerce brand selling sports and outdoors products. Our first product is likely to be a posture corrector - so the brand shouldn't be too limiting by focusing heavily on physical sports, but rather a general active lifestyle.
¿A qué sector dirías que pertenece tu empresa?
¿Qué colores quieres que tenga tu diseño?
Los diseñadores eligen
Para hacernos una idea de lo que representa tu marca, dinos qué estilos te gustan
Diseño de inspiración
Clean, modern, maybe a bit too minimal
Modern, bold font. Separate bold element that could be printed would stand out even if printed small on products.
Separate dynamic element
Quite unique, urban feel. Although might be difficult to print small
I would like the logo to include the words 'Elvire Sports', but also include a separate element that is distinctive and can be printed on small products. This is so that when I put the logo on products, I have the choice of putting the full logo, or just the separate element without the 'Elvire Sports' words. For example, you can see this company just use 'MS' on some of their products (https://www.facebook.com/modetrosports/)
I like the idea of the logo having something dynamic about it/some movement in it, so that it reflects an 'active' brand, for example - you can see with the 'Pravaha' and 'LL' logos in the attached, it looks like there is some movement.
The logo also needs to appeal to both the male and female market equally, whereas many sports brands out there are probably focused a bit too much on the male active market.
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