The firm is called Broad Reach Investment Management.
A broad reach - a sailing term - is most often the fast point of sailing for a boat in any conditions.
Clean, modern & simple lines
- please look to the soho-farmhouse.jpg for the sort of style we like
• Nautical/ sailing themes - but NO SAILS, NO SAILBOATS. We could use a compass for example.
• Efficient, direct, determined, reliable.
• We like the idea of incorporating the nautical/ sailing themed element into the name of the company itself. Much like you see conceptually in attachments peel.jpg, foot.jpg, london-lond.jpg, pencil.jpg, glasses.jpg.
-- The design should remain simple, clean and modern. Please nothing to illustrative or detailed.
• We like the use of the compass but we want to stress that this should have a clean and streamline effect. Nothing too detailed/ fussy, but must stay true to looking like a compass.
Darker colours, if using red it should lean towards more of a burgundy hue.
-- We have uploaded a colour palette (colourpalette.jpg) we like, please stick closely to this.
YOU CANNOT USE:
No sails, or no sail boats.