Wholly Juice is a juicery that provides fresh, healthy, organic, and locally sourced juices to people striving to lead healthier lives but lack the convenience of delicious, nutritious, ready-made beverages. Wholly Juice will attract people ages 24-45, hipsters, and the health conscious. We are a brand that definitely does not want a corporate look but also nothing that is too playful.
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We chose the name "Wholly Juice" because our juice products contain no additives and are only made up of juice from vegetables and fruits. We would like a logo that is eye-catching. Images of liquid, trees, leaves, roots, circles, shapes, etc. may be used. The "W" in Wholly may be more pronounced than the rest of the letters. We would also like a logo that is original and identifiable. The store front will eventually have a very rustic yet chic design so the logo needs to be able to complement that design. The logo will be used on juice bottles, social media, a website, t-shirts, and banners. The font should feel down-to-earth, relatable, and simple.
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