This year, we're launching the European Video Awards (the EVAs) and we need a logo for it. These awards will recognise contributions to video advertising, such as best publisher, best trading team etc.
LOGO NAME: European Video Awards 2016.
WHERE THE LOGO WILL BE USED:
This logo will be used on the trophies (indeed, the trophies might be sculpted in the shape of the logo, so try to bear that in mind), website and on-site branding.
We'd like it to somehow reference the fact that EVA is a woman's name, in the same way that an Oscar is a man! However, we want to be really clever about it - it needs to be abstract and elegant.
If the feminine aspect is played up too strongly, it could be confusing as to what the awards are about. So this element might be referenced through use of a clever silhouette or something similar, almost so that the woman isn't instantly obvious.
Our corporate colours are magenta and black - you can see our identity on VideoAdNews.com.
We don't necessarily have to stick to these colours - we can use silver or gold for instance. However, it would be nice to see that the logo has some relationship to our brand, or at the very least that they don't compete against each other stylistically.
DESIGNS WE LIKE: