The company is CloseDeals:
"Close" means to win the contract, as in closing the sales or booking the gig or getting the job, etc.
"Deals" refer to business deals as opposed to discount offers.
I'm looking for a Word mark and a matching Icon. The Icon could be a Letter Mark or a Pictorial mark.
The Icon must be *relevant* to the meanings of the words "Close" and "Deals" and represent things like:
Please don't give me just a C and a D. It's fine if you've got an inspiration for something that PLAYS on the CD, but not just a CD. A good example of a clever way to do this is the CityDirect logo above - the airplane tells you what the business is and it creates a CD graphically.
As a general rule, do NOT use the following in the Icon:
Graphs or Bar charts
The above symbols MIGHT work, but I want you to think long and hard before using one of them because they can also be generic and unmemorable. So if you do choose to use one, make sure it's in a totally unique way.
It's important that the Icon be:
Clever -> has some hidden or double meaning
Meaningful -> says something specific about the business it represents
Unique -> original, not seen in 100 other logos
Memorable -> this is a combination of unique and interesting and not convoluted
Brandable -> all of the above at the same time
The Icon also needs to be square in the sense that the height and width are equal dimension so it works as a favicon or app button, etc.
Please present your designs with the Icon and the Word mark on the same line, as this is how they will appear in the header of the site. Please also show the Icon only on black and white backgrounds, as well as flattened on both backgrounds.
Here's why I like the logo examples I've provided...
Killed: The i is lying down like it's been killed
CityDirect: (Explained above)
Amazon: The arrow points from a to z, meaning they have everything. And it creates a smile, implying customer satisfaction
Solve: The Icon looks like a puzzle (to be solved). And all the letters of Solve can be found in it.
LoveClip: A paperclip in the shape of a heart says "love clip" perfectly
Pause: It's bold and brandable and the u is a pause button
Grabbt: Two hands that form a rabbit in the negative space - like grabbing a rabbit.
As you can see, EACH one is a clever, meaningful logo that's unique, memorable and brandable.
Please follow suit!
If it helps, here's the landing page for the project: http://webapplayers.com/inspinia_ad…index.html
No Gradients, No Shine, No Shadows, etc. Please follow modern design trends. See: http://www.google.com/design/spec/m…ction.html
IMPORTANT (things I learned from a previous contest):
1. Any submissions that don't follow this brief will be eliminated without explanation.
2. If the icon portion you submit could be used for ANY business (i.e. nothing unique or relevant specifically to CloseDeals), it will be eliminated without explanation.
3. If you don't give us your best work with some creativity and effort, you will be eliminated without explanation.
Thank you for taking the time and good luck!! :)
Below: I've attached a sample CONCEPT for the Icon. It alludes to a power button and the coloring brings out the C and the D. Please feel free to play with this concept!