This logo will be the basis of a full branding and marketing project including our website and powerpoint deck, so there is an opportunity for further work for the winner.
We basically have two target audiences: i) universities and corporations hiring us to do training for the students/employees and ii) the students themselves who may be looking for individual services or looking into whether or not to attend a workshop that we're offering.
The workshops are run by a high-energy brother-sister duo with extensive experience in high-tech research, engineering, finance, and business. Thus we want our brand to convey our professionalism, experience in cutting-edge industries, and well as our down-to-earth, tell-it-like-it-is approach to mentoring.
The inspiration files are to give some direction on the general aesthetic we like; we would like the logo to look professional, clean, and not old-fashioned – nothing cutesy or overly complicated.
The design can include either just EB or the full EB Consulting, but even abstract logos should include a typeface option of our name.
Requesting both a logo and business card design that builds upon the base logo design.