We have been playing with a lot of ideas.
What is important to us is that our logo is easily replicated on T-Shirts , Website, products, projections and posters. We want something that we can play with the colors and manipulate as we please.
This logo should feel young, cool energetic. Our audience is urban students and professionals. They are very aware of mainstream culture therefore we do not want a "churchy" or "traditional" or "safe" logo. We desire something simple, yet striking and intriguing.
We have been playing with just the letter "i" and variations of it, see attached. We also played with the light bulb. Being that we are Influencers ourselves we know that we shed a light wherever we go. So we have been playing with the notion of a light. matches, lightbulbs etc
Blue is our color!!! Everything we do is Blue!
Please do not be limited by our ideas feel free to be inspired or completely scratch them!!!! we want something that is right and we are completely okay with our initial ideas attached not being right