The Khon Kaen Bouldering festival will be the first climbing / bouldering festival of it's kind in the ASEAN region. It will also be the first festival of it's kind in Thailand.
The event is sponsored by Black Diamond Equipment, Mad Rock Climbing, Sterling Rope, Klean Kanteen, Poda Store and Friction Labs Climbing Chalk.
It is meant to be the premier climbing festival and bouldering event in the ASEAN region. We want it to set the standard for the highest level international event making an impact on the climbers who visit and making significant impact for the brands that support the event.
The logo should evoke climbing and bouldering, the wild west, the frontier of North East Thailand, one of Thailand's up and coming areas, the newness of a brand new climbing area that has some unknown and adventure feel to it. It should be professional as well and indicate a professional, international caliber event.
The target audience is climbers in the ASEAN region who will be willing to invest in travel to the north east provinces of Thailand.
It is important to reference Isaan in Thailand. It's culture, landscape etc. aso including Thai language of possible is a plus. https://en.m.wikipedia.org/wiki/Isan