Our current logo is a circular shape with the name “The Paleo-oncology Research Organization PRO” written around the border. It contains a red crab (symbolizing the history of cancer) with the crossed silhouettes of a trowel and pick (symbolizing archaeology, but it is often confused with other symbols so it needs to go...). Overall, our current logo is complex, too detailed, hard to read, often misunderstood and too academic for our liking, so we would like a simpler logo that will reach our public audience.
Because we are a scientific research organization facilitating the study of cancer throughout history using archaeological, clinical research, and historical methods, we originally wanted to have a logo that symbolized all of those things (e.g. a trowel and pick for archaeology, crab for history of cancer, etc...), but it ended up looking like a soviet marine biology organization.
We are attached to the crab symbol, because “Cancer” and “Carcinoma” are Latin and ancient Greek words meaning “crab,” coined by the ancient Greek physician and “Father of Medicine,” Hippocrates, after he documented a breast cancer that looked like a crab “extending its legs across the breast.” The crab, therefore, symbolizes the history of cancer. We would like to incorporate the idea of movement in the crab’s design, if possible and we would like to see some more innovative representations of the crab.
In short, we would like to keep our logo simple and streamlined, not overly complex. It would be fantastic to have a logo that incorporates one or more of those elements (archaeology, cancer research, history), is simple, modern, professional, friendly, easy to read, and is representative of our mission: “The Paleo-oncology Research Organization (PRO) is a scientific research organization dedicated to connecting the global history of cancer to the future of cancer treatment and prevention. PRO facilitates the study of cancer in antiquity by providing scientific data, grants, support, and educational outreach while advocating for multi-disciplinary, collaborative, and open-access research.“
Thank you for your help!!! We are looking forward to some creative submissions!