If we imagine a business as living organism, then Business Visualiser is a tool (in reality: software solution) to scan and visualize important aspects of a business e.g. like X-ray to a human body. Example: Business Visualiser as a tool enables to visualize organizational structure (hierarchy), business functions, key business events, key business systems, applications and documents, integrated in a meaningful, visual database.
Target audience / prospects / clients are: medium-sized and large corporates that want to make their business transparent in order to better communicate with their key stakeholders as well as to better manage business performance and business transformation.
Within those organizations, target audiences are: top management, middle management, knowledge workers (specialists).
Example: Business Visualizer delivers a simple-to-use portal which enables users to search and navigate through business workflows and procedures (SoPs - Standard Operating Procedures). Example 2: Business Visualizer enables users to document and collaborate on requirements for implementation of a new IT functionality.
Example 3: Visually described business processes and procedures, published through Business Visualiser, are a great tool to obtain ISO 9000 quality certification. Generally, this tool and business content which is contained in the Business Visualizer is the best possible tool for obtaining any compliance / certification.