About CaféLina and Lina
CaféLina is my virtual café where you’ll find a brew of tips, ideas, best practices, references and discussions on all things marketing, communications, digital, mobile and social. Come on in and enjoy!
Originally from Canada (oui, je parle français), I’m a Silicon Valley marketing executive with a proven track record for results. I bring a strategic and innovative approach to corporate, field, and partner marketing inclusive of digital marketing and social communications – all with solid metrics in support of sales and business objectives. Consistently contain costs and meet budget and operational expectations to within 1% of goal. Excel at building high performance teams, effective systems and processes. Experience leading country, regional and global teams.
Lina LOVES social, web and digital marketing, and is passionate about Corporate Social Responsibility (CSR). Lina plans to use the logo in English and French markets. Lina loves twitter @LinaArseneault and idea exchange. French spelling = café
Women Unlimited Leadership Program Graduate. Recognized as “the woman most likely to appear on the cover of a national publication heralding the Most Successful Women in business”.
Consistently score 4.5+ out of 5 in speaking engagements. Graduate of Jerry Weisman’s Power Presentation Program.
I hold a computer science technology diploma from Algonquin College of Applied Arts and Technology, a certificate of business administration from the University of Ottawa, and an MBA from the University of Ottawa’s Telfer School of Business.
Fluently speak and write French and English.
Comments, questions, speaking opportunities, contact me at: