One logo concept:
Please refer to product images. As you will see the split ring design of Product Image 3 resembles the letter "E" in its side perspective. One concept idea would be to incorporate a symbolic version of the device as the letter "E" in the product name.
We are open to any concept, but wanted to share one concept idea with the great design team here as a starting point.
Design feedback will be provided quickly and we will be actively participating in design direction interactions with all designers who participate. We know how much you value constructive feedback.
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