My target audiance is split, 20+ yr. old athlete, runner, cyclist and the 60 yr. old cardiac rehab patient. I'd like a logo that appeals to both.
I will be branding the name as much as possible so it needs to be a clear and relatively simple design.
I am looking for something new and different from the current site. I'm looking for a strong corporate logo. Something bold, simple, modern, and memorable.
My site is heartmonitors.com and is in desperate need of a redesign, so don't make a logo that matches the site now, make it for what the site aspires to look like.
The most important element of the logo is for the customer to remember the name so they will come back. There are some other similar names that I want to make sure they don't get confused with. My site is the original Heart Monitor site and store (Online since 1996) and has the most direct name - however it is also the category name so it can be confused with others, which I want to avoid.
I'm hoping to get a logo with the name in a form that is clear, bold and easy to read along with some element that is memorable (an icon of some form?).