We are creating two new product logos; one for our STA'-PUT product and one for our Miracle product. We have existing logos for both products which I have attached. We need to add the logo of our parent company, ITW, to both product logos.
The problem with a simple cut and paste of the current parent company logo to the existing product logo is that the colors clash. We can change the color of the parent company logo but not the font of the parent company logo.
We want to keep the "red" of the STA'-PUT logo and the "Blue" of the Miracle logo. But we can change the color of the outlines and/or add outline colors to both logos.
We can also change the relative size of each logo. We envision that the "ITW" will be smaller than the respective product logos.
Not smaller as in 1/10 the size but more like smaller as in about 1/2 the size.
In all, this is mostly a minor change to two existing logos in order to make them look natural together.
Target market is construction workers and woodworkers. Male, over 25, working with hands, not especially literate.
You need to use the "Blue" Miracle logo with the hat and "constrruction by adhesion" tagline"....I had mistakenly uploaded the EPS that had the "Green" miracle
The PDF file shows what the logo looks like on our product label. These labels typically go on canisters or 55 gallon drums. The drums and canisters are black. The logo will have to look good on a black background. For Miracle, the logo will have to look good on a green, blue, and white background.