The logo may or may not include an abstract mark or illustration.
The logo must work with and without the tag line and the .com.au extension
The brand should communicate the following personality:
• Active – minds, contributors spirits
• Original / Pioneering or Trail blazing
• Caring – socially aware
• Straight forward – concise, transparent, easy to use
• Vector version of logo
• Favicon's at 16, 32, 48, 64, 72, 96, 128px
• Version to work on dark and pale backgrounds
Logo versions with:
• a version with the logo on its own - no tag line or .com.au attached
• a version with ‘.com.au’
• a version with the following tag line "Member Benefits Program"