Sterling Steel Ball is located in Sterling, IL and manufacturers round spheres from carbon steel, drills a hole in them, finishes them in various colors (brass, chrome, black), and sells them to bead and craft stores to be used in the design and construction of fashion jewelry. Steel balls sizes range from 5/16" to 3/8" in diameter.
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Must use the words Sterling Steel Ball in the logo with emphasis on Sterling. This is our trade name. "Sterling" projects and communicates the image that these beads being high end quality yet affordable. "Sterling" should have the registered mark ("R" in circle) near it. Bead branding at this price point is rather unique. Colors are just suggested. The initial market is more toward females who will shop craft stores, however, the assemblies created may ultimately also be for males. So, the logo should be middle of the road in terms of masculine/feminine.
These products are Made in the USA. Not sure if we want that in the logo per se but we would somehow incorporate that into our marketing. It may be good to have it in the logo. Also, these balls are 100% Solid Steel. (Many spherical beads are hollow so "solid" may be an advantage to communicate...again not sure if it should be in the logo per say or otherwise.)
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