The Stanley Park Open is a legendary tennis tournament - the largest amateur tennis tournament in the world. It is for all ages from kids under 10 to adults over 60, of all levels. It is hosted on the west coast in Vancouver, Canada. It is in its 84th year, established 1931. It is a community event, community tennis players are our target audience. On top of that we emphasize fun and the love of tennis. It is hosted in Stanley Park, which is a centre piece in the City of Vancouver.
Some key words to keep in mind as you design: local, open to everyone, raw vs polished, 84 years of history, public parks, community based, fun, hip, exercise, public, kids, masters of tennis, City of Vancouver, Parks Board, biggest public courts tournament in the world, comfortable, fun, summer, warm, exciting, participation, healthy, active, volunteers, environmental, quality back to earth, roots, Andre Agassi rebel, not at all white tennis, west coast. We are looking for tradition with a twist!