I would like "Virgin Islands Brewing Company" somewhere on the label, along with "Taste the Islands" which is the tag line. Also, "United in Pride and Hope" (this is the official motto for the U.S. Virgin Islands)so it should be incorporated into the logo, but not too prominently.
Cuéntanos a qué tipo de público quieres llegar
The Virgin Islands Brewing company is a brewery featuring craft beer made in the Virgin Islands. The beer will be inspired by the tastes, culture, and colors of the islands. Target customers include beer-loving locals, vacationers, and travelers who want to "Taste the Islands".
¿A qué sector dirías que pertenece tu empresa?
Alimentos y bebidas
¿Qué colores quieres que tenga tu diseño?
Los diseñadores eligen
Otros requisitos relativos al color
I'd like to explore the following colors:
Blues: Knowledge, trust, calm and honesty.
Let designers make suggestions:
Reds: Energy, action, passion and love.
Para hacernos una idea de lo que representa tu marca, dinos qué estilos te gustan
Diseño de inspiración
This is a beer that is brewed in the Virgin Islands, for people living in and visiting the Virgin Islands and the Caribbean. The design should definitely have a vibrant and tropical feel, so people will know they are in the islands, but it should be classy and sophisticated as well, and should look like a beer logo and not a cartoon. I've attached a picture of the official Virgin Islands flag, a version of which should definitely be included in the logo design (see attached file--there are a few different images for the flag and you will notice some slight color variations among them). I really like the "V" and "I" in the flag and think this will work really well with the overall proposed design of the beer logo. Elements from the Virgin Islands flag in the logo don't have to be exact but they do have to be close. I think this is a great opportunity to develop a really sharp logo design, incorporating the official flag into the logo, with an overall look tending towards a traditional beer logo but with a tropical feel, and it should be something that looks really cool on a t-shirt, hat, and other marketing merchandise (for example, Heineken looks really good on t-shirts, etc.). The official motto for the Virgin Islands is "United in Pride and Hope" so this should be located/incorporated perhaps in a small gold banner somewhere under the eagle (from the Virgin Islands flag), but it should not be prominent. Also, I would like "Taste the Islands" somewhere on the design as well--this should be more prominent in the design than the "United in Pride and Hope" motto. It would be good to maintain the colors in the official flag but feel free to use other colors in the rest of the design. Finally, as the logo will be part of the label that goes on the beer bottle, it should be designed such that it can accommodate the type of beer within (i.e. lager, pilsner, ale, etc.)
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