Therefore the goal is to combine professionalism with people/person/individuals being social. This should be more about coaching, then dating.
Cuéntanos a qué tipo de público quieres llegar
Life coaches, people who are great at social communication but need a guide to help them be good at coaching others at that skill. Executive coaches. People who are curious about finding new calling. Men and women are both are target audience .
The key elements that has to be present in the logo are
No cupids, hearts or kitch dating things that are associated with dating and valentines day. It is more about coaching and less about dating. This is more about being social, and less about dating.