1. Loads of cool stuff in the city everyday; brand new cafes, restaurants, clubs, interesting alternative art exhibitions etc. The city is full of 'em. .. the problem is people don't know if these things even exist, what time they open or how to get there.
2. Successful venues (bars, restaurants, cafes etc.) which appear to be “fully booked” usually have unused capacity of up to 50 – 80% most of the week.
Our web/mobile platform: where users can find the best stuff to do in the city, based on their individual preferences. We give all the details about venues and events and can get customers there via Uber all within the crawl app.
Target Market: Everyone interested in exploring the city and having fun especially Cash-rich, time-poor professionals, Tourists, Millennials and College students.
1. The design must work well both online, through social media and website as well as offline through promotional materials.
2. Brand design should also consider how Logo will look on the app icon on mobile.
3. The design must not be busy or cluttered
4. Design must promote: Cool and Trendy, Fun, excitement, adventure, social (connecting with people) luxury and exclusivity