We sell plastic cups and all sorts of food service packaging to the general public.
Our sister company (http://www.plastikbecher.de) sells the same range of products, but is B2B only. PLEASE do not use this website for design reference - it is only provided to give you a feel for the product range. We want Becher Discount to look distinctly different and by far not as serious. It's more about the fun things our customers can do with the products (parties, bbqs, etc.) than being all serious in toned down colors.
With Becher Discount we now want to expand into B2C (i.e. sell to the general public and not only businesses). We deliver fast, reliably and all the products we carry are high quality. Nevertheless, we are looking for a fresh logo that does represent economical (i.e. budget and discount), but still looks somewhat cool or classy and fun. PLEASE look at the logos we reference in this briefing.
Our customers will come from all walks of life, but we explicitly do not serve businesses (this is done by our sister company). We are mainly serving the German speaking European market. Customers order because we have a wide range of products on offer and it's easy and convenient to have them home-delivered. Also, it's a lot cheaper to buy them online than go to the store and pick them up.
¿A qué sector dirías que pertenece tu empresa?
¿Qué colores quieres que tenga tu diseño?
Los diseñadores eligen
Para hacernos una idea de lo que representa tu marca, dinos qué estilos te gustan
Diseño de inspiración
Please do not try to make it look similar to our sister company Plastikbecher.de (see briefing above). We'd much rather create a different and unique brand for our B2C shop.
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