Inventables is a hardware store for designers, with a focus on low-cost digital fabrication. We design and sell the tools and materials to bring an idea into reality.
Our mission is to build a hardware store that inspires and empowers designers to disrupt the establishment.
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The Inventables primary audience is designers that make customized manufactured products. Some of the pretty ones are: http://pinterest.com/zkaplan/custom…ufacturing They live all over the world. They tend to have college degrees in design or engineering. Sometimes they are self taught and have a degree in something completely unrelated. They tend to work in smaller businesses with 1-100 employees. The larger companies that work with us are typically in R&D or in Fab Labs of large institutions like libraries or Universities. They tend to be 25-55.
The secondary target is students and hobbyists. These people are just getting started or dabbling. For the students they are ordering materials for class projects. For hobbyists they are building their own CNC machines or their own weekend projects. - http://hackaday.com/2012/09/17/buil…ko-router/
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