We are is an educational technology company, with extensive experience in building content, platforms and projects. Our solutions were mostly directed to k-12 and other educational audiences – and are sold to B2B clients (publishers, content institutions).
In the past few years we have started to deliver solutions to organizational clients as well, focusing on Virtual Reality and Augmented Reality platforms for training and performance support.
The line of products and solutions needs a separate brand identity, in order to demonstrate specialization and focus on corporate training and performance solutions. A separate website will be built for these solutions (skillreal.com) and specific print material will be used for it. Reference to Compedia may be made in some website pages or marketing material but only to establish our strength and experience as a company.
Our temporary Corporate Solutions site shows some of the services and value proposition: http://www.corporate.compedia.net/
Our clients are corporate clients, medium to enterprise size. They are from different industries including manufacturing, energy, transport, healthcare, aerospace & automotive, retail, consulting, etc. Geographies can be either USA, UK, Europe or global companies.
Decision makers and buyers include top executives, VP, C level, department managers, training professionals, IT managers, etc.
Our products and solutions are high quality Virtual Reality training simulations for various situations, for example:
• Operational training
• Safety training
• Production line knowledge and performance support
• Healthcare professionals training (e.g. nurses attending patients)
• Sales and customer service simulations (with integrated virtual humans)
Logo should include the “SkillReal” product line brand name, with possible relevant icon. Preferably – if we can have a version with a byline as an option, it should read: “SkillReal: boost workforce performance.”
Colors and fonts and general brand design should convey corporate solutions, and transmit our company values and our value proposition: We help you improve employee skills and performance, improve quality, and save costs.
Our service characteristics:
• Dedication to quality and customer satisfaction
• Innovative and powerful technology
• Complete solutions with experience in instructional design, technology, implementation…
While visual reference to the existing Compedia brand and logo is not required (especially if it goes against the desired brand design and effect), it may be used if appropriate – as Compedia is the parent company. Please discuss with us if unclear.