It is a personal luxury brand intended to attract the highest quality collaborators to the brand from all over the world.
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Yes, I have a very clear vision and idea for the logo. The LOGO should be a name JOHAN GOLD that is done with the same "Secret Mission" style as in the attachments. The Johan Gold name should be with the same FONT like "Trajan Pro" written in Golden letters (see attachment below). The hardest part of the LOGO, the letter's "O" in Johan and in Gold should look like an Ouroboros. Just google the word "Ouroboros" for some images (and see the attached pics) and you will get the idea. Ouroboros is a snake that is eating itself. It is a circular symbol depicting a snake, swallowing its tail, as an emblem of wholeness or infinity. In the letter "O" I would like the snake to look like the letter "O" and be drawn in quite subtle way so that you can't quite even tell that it represents snake. I would still like it to be done with some sophisticated looking design and not in a simple way. It should be clear that it is a snake ONLY IF you look carefully, but otherwise it should just create the image of the letter "O". How clearly it should look like the letter "O" vs. a "Snake" is the hardest balance and task of this logo. Of course, it will be quite clear in the context of the name since it will look different from the other letters perhaps, but standing individually maybe the idea could look more subtle, so that the viewer really has to look harder to understand the idea. Then in addition, I would like to have a "DOT" in the middle of the "O" or Ouruborus (See the "O" with a DOT in the middle in the attached Secret Mission logo. The circular DOT should represent an EYE (I attached couple of ideas below). BUT again the dot should just look like a dot and not necessarily clearly look like an eye. This should be quite easy as the DOT in anycase will be quite small.. The Trajan pro FONT Johan Gold logo should blend in very nicely and look like the attached LOGO "Secret Mission". Just look at the letters and style in the "Secret Mission" logo. You can copy that idea to make the general letters and focus on making the "O" the final sophisticated touch of the logo. You can see the "O" also in the Secret Mission with the letter "O" with the dot in the middle. I would use the Ouraborus "O" also in the Secret Mission logo and so you should do the Johan Gold letters to fit that style so that the "O" fits in both. Good luck! I am excited to see your design.
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