Logo for nutrition supplements brand.
A line of various supplements about energy boost, vitamins, mood/sleep/memory support, especially including sport supplements like proteins etc.
Target audience is a bit different for each type of supplement products, but if I had to generalize then: gender neutral, ages between 30 to 45, still actively working people that need to be at their best, seeking for nutrition support.
Logo should emit authority, power and trust. Simply readable. Slightly modern/stylish if possible.
Should be able to fit different types of supplements nicely (from vegan/organic to active sports supplements).
1. In previous contest many designers used "leaf" as main object in logo. We do not want to see leaf as main object at all. Subtle hint possible but not required.
2. Many used "lightning bolt" a lot, but this is not the kind of energy we are talking about. Not electricity. Energy for our brand means body energy, increased performance of human body and brain. More like power.
3. If you struggle with additional object logo mark, then please work on name-only logo (no additional logo mark).