We are a group of Exercise and movement coaches and nutritionists, looking to add a valuable health & fitness education to the exercising public.
We are looking for an up to date image that expresses our commitment to making exercise and health interesting and fun, sexy and for everyone! Without gyms and huge amounts of equipment just some space and a few simple tools. Such as the kettlebell!
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Target audience is both males and females. Many of the competition seem to advertise for the powerlifter, bearded solider look. We wish to avoid that. Making it equally appealing to women of all ages as to men. We wish to appeal to individuals wishing to tone up lose weight and get faster, leaner & stronger.
This will come from an audience wishing to begin exercise and also who already exercise but want to try a new type of exercise.
Looking for a simple symbol or emblem. Involving a kettlebell, and perhaps a man and woman in a kettlebell snatch position.(Google search the position) which is holding a kettlebell overhead with one arm. This can be in silhouette or real image, whichever looks best and most fresh.
The kettlebell can be either the central focus or simply a partial focus, held in the hand of the models.
The bodies should be toned and attractive, with some muscle tone. But not o the point of musclebound. We are looking for a medium build/athletic.
The colours should be mainly blue, kettlebell black. But we are open to suggestions if the look is correct. You are free to be creative in all aspects.
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