We are a technology startup specialising in internet security products. We have developed a product that is aimed at various demographics, but our first market is in the parent arena. We are looking to make the internet a safer place for children and have a customer-service focused ethos - this will hopefully be translated into our corporate identity.
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Our target market is anyone who surfs the web, however, our first product to be launched is aimed directly at parents who have children aged 4-6 and 7-10. They will be parents concerned about the safety of their children online.
We want to project a brand image that is:
We have a company name which is iT Eyez and our first branded product will be "Parent Eyez" - we expect that the "parent eyez" identity will be a derivative of the iT Eyez identity.
We envisage the design to be clean, modern, forward-thinking and fresh.
We require a design where the colours can be easily changed by us if necessary.
We are open to colours. Brands we like are Apple - something with an icon would be fantastic that we can later replicate and be recognised by!
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