NeGoto; NEGOTO (a word created from the words negotiation and go-to)
Cuéntanos a qué tipo de público quieres llegar
We want to build a leading loan broker site, where consumers, through one simple and quick loan application process, can receive highly competitive consumer loan offers from a number of lenders.
Contrary to an aggregator website, that that simply show "from" prices the loan offers will be personal i.e. the interest rates offered are concrete offers the consumer can accept.
The broker business model needs to be highly scalable (other industries and sectors) in order for us to use it on a wide variety on financial products, such as insurances and housing loans - and not only consumer loans.
Apart from a logo we also need a "look and feel background image/template" to be used for a powerpoint presentation or website backdrop.
¿A qué sector dirías que pertenece tu empresa?
¿Qué colores quieres que tenga tu diseño?
Los diseñadores eligen
Otros requisitos relativos al color
I'd like to explore the following colors:
Let designers make suggestions:
Aquas: Empathy, compassion, clarity and precision.
Pinks: Intimacy, love, calm and nurture.
Para hacernos una idea de lo que representa tu marca, dinos qué estilos te gustan
Diseño de inspiración
The service needs to be for adults - men and women between 18-65 that are intereested in taking up a consumer loan.
We need to be portrayed as independant and highly trustworthy company/service provider (we collect a lot of personal data), but avoid being intepreted as a financial institution as we do not want to scare anyone away.
As the services we offer are free for the consumers, and we are dependant on as many customers as possible, it is important that we come of as friendly and convenient for basically everyone.
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