We are looking for a logo that clearly illustrates we are a German restaurant serving FOOD. Many people walking by our establishment are confused by the name Jägerhaus, thinking it's a bar serving a lot of Jägermeister! The logo will be used as our outdoor signage.
A few tips:
1. Do NOT use the old-world looking typeface
2. Do not go upscale or fancy - we are modern, but casual and affordable
3. Colors - use German flag colors in the design (black, red, yellow). Also, incorporate the Bavarian flag checkered design (light blue and white)
4. Use a cartoon, as long as it's not too childish - we are looking for a "FUN" logo
5. Use drawings of sausages, pretzels, beer steins, barley, chef hat etc. (use your creativity and discretion)
6. Logo should incorporate "German restaurant" in the design.
7. The typeface should be bold and clear, so it's visible from distance.
The files we will require are:
Print file format - .ai (CMYK)
Web file format - .jpg and layered .psd (RGB)
Examples we like:
http://www.logodesignworks.com/rest…-logos.htm (Antonios Bakery)
http://www.thelogofactory.ca/portfo…logos.html (Alter Eat Go, Chef Crab)
Examples we do not like:
http://www.thelogofactory.ca/portfo…logos.html (The Brathaus, KoKoBana, Papa's Sport's Lounge)
Our website is: