The 1st image I attached was not designed at all - it was a canned image that I used. The 2nd image is the EOS logo, which I discuss below
Similar to how a GPS in your car provides you with real time navigation on how you are going to get to your destination, allowing it to handle always adapting to where you are at now, and telling you how to get there - - that's what I do for small business - by implementing a complete system with simple tools that will help manage the business, the system will give the small business owner a "pulse" on their business, ultimately allowing them to run a better business, allowing them to get what they want out of their business, allowing the business to become more manageable, more fun, and ultimately more profitable.
I don't teach this as a seminar or have any quick gimmicks - this is a WAY OF LIFE that I teach / coach / facilitate to business owners / entrepreneurs and their leadership teams. I know the power and impact this system can have because I ran a small family business for 7 years - I've been in their shoes. When this system is fully embraced i Know it will change their LIVES for the better & permanently. I'd like the log to convey this somehow.
Said another way: I help entrepreneurs and their leadership teams simplify, clarify and achieve their vision.The Entrepreneurial Operating System (EOS) helps companies get better at three things - VISION, TRACTION, and HEALTHY.
I'm not sure if it makes sense to make this part of the logo or not, but the single phrase or tag line that I use is "Helping Entrepreneurs get what they want out of their business"
Know that my business is GPS For Small Business LLC, and I am using a system called EOS - I don't work for EOS, but I am certified to teach and implement the system in any business, anywhere. The image of the light buld that I attached is the EOS logo, along with teh customer orange i described above. I'd like my predominant color to be a custom blue accented by the custom orange i described, and the custom grey that is in the EOS logo (which i attached above as well). Much of the material will need to be co-branded with my information and EOS - so i need my new logo / image to work well with EOS.
Also I want a message of simplicity to be conveyed here. I want a business owner / entrepreneur to know that we take his / her complex situation and help to remove complexities, making it simple, by implementing this system