My Board currently have five new names to choose from. To make it easy for them to decide it's now time to see what each of these names looks like in logo form.
You can see my current logo here http://www.smha.org.au/site/
For the sake of this exercise I am not committed to any particular part of it (font, colors, image)...This means you can be as creative as you wish...However, also feel free to retain any aspect of my existing logo that you feel is appropriate. That said, I am quite fond of green as a color so please feel free to integrate that in to your concepts.
In terms of weighting 'Reignite' is definitely the hero. The words 'Mental Health' are a secondary descriptor. 'Reignite' can be shown upper case, lower case or a mix...whatever you believe works best.
The criteria I will use for choosing the winning logo are:
- A clear representation of the concept of HOPE.
- A clear display of my personality traits as indicated above.
- An idea integrated in to the design...as opposed to simply a beautiful looking design.
Please avoid Clipart at all costs and any images used must be royalty and copyright free. Also, whilst the name 'Reignite' conjures up images of flames, I am more interested in how the name speaks of HOPE.
Good luck and please feel free to ask any additional questions.
NB - As I am using this process to choose the best name, there will be another 3-4 briefs appearing over the coming weeks to do the same for alternative names.