Organization: We are a traditional family owned fruit farm that that is launching a hard cider portion of the business. We are looking for iconic symbolism that is traditional yet still trendy. Symbols that describe us include, tractors, apples, apple trees, mountains, large family, farmer, baskets.
Product: Hard cider beverage, produced in cans, refreshing, crisp, delicious, light in body
Target Audience: Adults age 21-40, not gender specific, outdoor (Colorado) people, Adventurer, Likes to try new things, Craft Beer/Wine drinker