Harvard Alumni Entrepreneurs (HAE) is dedicated to the advancement of entrepreneurship, promotion of innovation, and the ideals of leadership, learning, and innovation.
Creative direction: fresh, unexpected, confident. The creative direction should reinforce the following brand perceptions:
innovative, global, aware /engaged, inclusive. confident, modern, sophisticated, linked to Harvard.
HAE is a 501 (c)3 non-profit organization connecting Harvard alumni from all fifteen Harvard schools globally and powering Harvard Startups™.