We are looking to launch a new range of premium food, treats and supplements for dogs and cats into Australian supermarkets. The brand is all about providing premium, healthy, natural, trusted, delicious food so needs to communicate this. We see the brand as aligning more with premium, healthy, organic foods for humans (www.carmanskitchen.com.au, http://www.chobani.com.au, http://www.meredithdairy.com, http://www.blackswan.com.au) than cheap, colourful or science focussed food for pets (www.advancepet.com.au, http://www.pedigree.com.au). Our target market is female dog and cat owners, 30-55 years old, middle socioeconomic group. The key measure of success for this logo is – does this look like a premium, healthy human food brand that our target market would enjoy buying for themselves.
¿A qué sector dirías que pertenece tu empresa?
Alimentos y bebidas
¿Qué colores quieres que tenga tu diseño?
Los diseñadores eligen
Otros requisitos relativos al color
The logo will mainly be printed on white packs so needs to stand out on this background and look premium
Para hacernos una idea de lo que representa tu marca, dinos qué estilos te gustan
Diseño de inspiración
The logo will mainly be printed on white packs so needs to stand out on this background. Obviously we want to stand out from the rest, make an impact and be memorable as well as communicating the things above. I have attached a photo of your typical Australian supermarket shelf in dog food to give you an idea of what we're up against.
Hemos encontrado algunos concursos similares que podrían interesarte