DELUX provides its customers with the ability to quickly and easily book and pay for chauffeured ground transport in luxury black towncar sedans and limousines. Our target demographic is people who enjoy socialising, professionals and those who generally don't like dealing with cabs. Our rates are roughly 1.5x cab rates. We have a extensive range of luxury cars such as Caprice, 300C, S-Class, 7 Series, A8, Vianos and a range of limos.
DELUX is launching a new app soon and can be downloaded from the iOS and Google play app stores. The booking process is as simple as opening the app, choosing a pickup and drop off point and a credit card to pay with. Electronic receipts are provided and the driver calls/SMSes when they have arrived.
DELUX is about to expand nationwide after having operated in Melbourne for 2 years, and as such, we would like to rebrand/refresh our image before taking on the rest of Australia.
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We are looking for a graphic based design - A 2D logo that doesn't necessarily have to symbolise vehicles, roads or anything like that. We want it to follow the design style of the following logos - Something that won't get outdated and is professional: